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ReStitch - Branding & Packaging

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ReStitch was the identity and packaging I made for a fictional brand that aims to reduce the environmental impact of the fashion industry.

The key concept is a pop-up shop selling slightly damaged clothing - alongside repair kits. This enabled people to learnt to repair their clothing instead of buying new and prevents the damaged items from ending up in landfill.

ReStitch Packaging on colourful background

To play, press and hold the enter key. To stop, release the enter key.

scanned squiggles clean_0000_Generative Fill 2

scanned squiggles clean_0001_remove black mark 6

scanned squiggles clean_0002_remove black mark 5

scanned squiggles clean_0003_remove black mark 4 2

scanned squiggles clean_0004_remove black mark 3

scanned squiggles clean_0005_remove black mark 2

scanned squiggles clean_0006_Layer 8

scanned squiggles clean_0007_Layer 2

scanned squiggles clean_0008_Layer 5

scanned squiggles clean_0009_Layer 4

scanned squiggles clean_0010_Layer 3

scanned squiggles clean_0000_Generative Fill 2

scanned squiggles clean_0001_remove black mark 6

scanned squiggles clean_0002_remove black mark 5

scanned squiggles clean_0003_remove black mark 4 2

scanned squiggles clean_0004_remove black mark 3

scanned squiggles clean_0005_remove black mark 2

scanned squiggles clean_0006_Layer 8

scanned squiggles clean_0007_Layer 2

scanned squiggles clean_0008_Layer 5

scanned squiggles clean_0009_Layer 4

scanned squiggles clean_0010_Layer 3

Back of box with the inner tray and sewing items laid in front of it

ReStitch digital billboard with blue poster

scanned blue squiggles

pink poster ad on a bus stop advert

outer box and inner tray from box against a doodled background

Dark Blue with a shadow across it and wall texture

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